Friday, 5 May 2006

ATI Partners Nokia to Make Multimedia Mobile

Graphics chip designer ATI Technologies Inc. and Nokia have announced partnership to bring multimedia content such as music playback, 3D gaming, mobile TV and video to Nokia’s products. The two companies said they want to drive the complexity out of multimedia development by promoting open standards and providing integrated hardware, software and tools.

"We are announcing our collaboration with ATI now, so that developers have the next 12 to 18 months to be innovative and create world class mobile multimedia experiences." said Ilkka Raiskinen, Senior Vice President, Multimedia Experiences, Nokia.

"Our role is to enable all content, from ultra-high quality music playback to 3D gaming, and we'll jointly guide and support the members of the content development community as they focus on creating amazing user experiences," said Paul Dal Santo, Vice President and GM, Handheld Products, ATI.

ATI aims to provide a dedicated tools chain and software development kit (SDK) for developers in the fall of 2006. The companies said they will also hold a series of joint workshops in the second half of this year to showcase the environment to key developers.