Thursday, 16 August 2007

Get A Laptop For Rs. 15,000

A British laptop manufacturer is launching laptop for Rs. 15,000, an industry first initiative that is sure to spur the sales of laptops in India...

A British laptop manufacturer is launching laptop for Rs. 15,000, an industry first initiative that is sure to spur the sales of laptops in India.
Allied Computers International (Asia) (ACi) plans to launch this laptop in the first quarter of next year.

And at this price, the laptop's penetration could swiftly exceed that of the personal computer, the company hopes.

"We presently sell laptops priced below Rs. 20,000 and the response has been encouraging. We now plan to launch our laptop priced around Rs 15,000," Hirji Patel, Managing Director, ACi said.

A five-year-old company with investments totaling Rs 10-12 crore till now, ACi plans to enhance its production of laptops from the present 10,000 units. Three years ago, the company shifted its assembling unit to India from where it sells laptops globally.

It is expected that the company would scale up its production to around one-lakh units by end-2008 with the introduction of the new laptop.
"The production figure seems astronomical but remember the price of our laptop will drop dramatically to below USD 350 or Rs 15,000.

Besides, we will be building up our infrastructure to support this production," Patel said.
The new laptop will weigh less than a kilo and be much smaller in size than the conventional laptop now in use, he noted.