Friday, 29 June 2007

ALONG To Launch 'Hello Kitty' Sports Series Games

US based ALONG Mobile Technologies Inc., has partnered with Beijing You Jie Le Communication Technologies Co., Ltd to develop and launch several "Hello Kitty" mobile games.

US based ALONG Mobile Technologies Inc., has partnered with Beijing You Jie Le Communication Technologies Co., Ltd to develop and launch several "Hello Kitty" mobile games.

Under the agreement, Beijing You Jie Le Communication Technologies Co., Ltd will provide the legal copyright and publishing right in China of the subject mobile phone game.

The new mobile game is based on the successful and widely popular cartoon character-Hello Kitty. The mobile game will allow fans of the cartoon and casual gamers the chance to experience a real sports meeting with the Hello Kitty and other three athletes. This game will greatly attract the player's interesting and acquire large downloading volume in the period of Beijing Olympics in 2008.

Li Jianwei, CEO of ALONG Mobile Technologies, Inc. said: "We are very excited to be able to offer the viewers of ''Hello Kitty's Sports Meeting'' several high-quality mobile games. With the game, we are able to extend the successful program to our mobile division whilst improving our brand prestige. We are confident this move will deliver a truly enjoyable mobile game experience for Hello Kitty fans and gamers alike."

The mobile games will be available as a download at the Treasury Box of the Mobile Network of mobile phones. The game is scheduled for release at the middle to the end term of July, 2007.